Cotton Made in Africa
In learning about the CmiA initiative, Kristen found it most important that instead of westernizing the African farming communities, CmiA connects the traditions and ways of farming with the western world. Respecting and understanding the traditions of a culture is important to supporting their growth. One tradition that Kristen has always admired is the basket weaving. African women weave and use these baskets for a variety of purposes: Carrying harvested crops from the fields, bringing food to and from the markets, as well as storage for special items such as jewelry. In many ways these baskets serve as accessories to these women, much like a purse or handbag is an accessory to women in the western societies. In an effort to show sustainability efforts more and more women are utilizing jute bags as an accessory. Many use these as a replacement to the plastic shopping bag and some have gone so far use as an everyday bag or purse. If women are carrying basic designed jute bags to support a cause then they would also appreciate a well designed bag inspired by African traditions. Consumers can carry a bag that not only serves a purpose but shows their support for CmiA and traditions for other cultures.
The design is a bag that can be worn by consumers to show their support for CmiA. Rather than using a jute bag to convey this message, they will travel with a well designed woven bag replicating the woven baskets used by women in Africa. Inspired by African baskets, the body of the bag will be made completely of raw cotton. As a special design detail, the raw cotton will be stretched, braided and woven around the bag to create structure. A long braided strap is attached at the top for carrying ease. A flap is attached at the top to cover and keep contents secure. Inside will be lined with a woven, waterproof material for support for heavier items as well as protection for items that may leak or produce moisture. At the front of the bag is a braided CmiA logo so the wearer can proudly support the initiative. This bag may be worn by all ages and races. The bag is not gender specific, but a functional, fashionable bag that encourages consumers young and old to take responsibility, get involved, and support initiatives that support the sustainability of cultures.
Kristen received second place for the CMiA award. For further details please see here:
